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Rabee Aljaramani

Apparel Group’s F5 Global Unveils ESSENTIALS 1.0: The Future of Sustainable Everyday Wear

Apparel Group’s F5 Global Unveils ESSENTIALS 1.0: The Future of Sustainable Everyday Wear

Dubai, September 2024 – F5 Global, Apparel Group’s innovative sustainable fashion brand, proudly presents its latest drop: ESSENTIALS 1.0 – redefining eco-conscious everyday wear. Crafted from a premium blend of cotton spandex and baby terry knit, this collection is the perfect blend of lightweight comfort and breathability, with a stretchy fabric that moves with you. 

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Apparel Group Signs Exclusive Partnership Agreement with British Heritage and Lifestyle Brand “Barbour”

Apparel Group Signs Exclusive Partnership Agreement with British Heritage and Lifestyle Brand “Barbour”

The agreement will grow Barbour GCC footprint with the first store set to open in Dubai by Spring 2025  (September, 2024), Apparel Group, global retail leader, is proud to announce signing a partnership agreement with esteemed British heritage and lifestyle brand, Barbour. This strategic alliance will see Barbour make its debut in six key markets:

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Apparel Group partners with female Emirati talents to celebrate Emirati Women’s Day

Apparel Group partners with female Emirati talents to celebrate Emirati Women’s Day

‘It’s Our Time, It’s Our Day’   The locally produced campaign empowers and honours local Emirati female talents: Salma Al Baloushi, Alia Bint Sultan, Haifa Al Marzooqi, and Meera Al Fadhli, directed and produced by Emirati female creative director Rowdha Alsayegh  Apparel Group, a leading global fashion and lifestyle retail conglomerate, proudly announces its partnership with

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Apparel Group welcomes Back to School season with a wide array of school essentials from its most celebrated brands

Apparel Group welcomes Back to School season with a wide array of school essentials from its most celebrated brands

Apparel Group brands prepare for the upcoming academic year by releasing a wide array of the most trending collections just in time for back-to-school season. Explore collections containing comfortable yet stylish pieces to kick-off your child’s school year.   Back-to-School season is coming in full swing! Give your children the confidence and excitement they need to

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