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Apparel Group brand Dune London Introduces AW24

Apparel Group brand Dune London Introduces AW24

Where Timeless Elegance Meets Contemporary Trends 

Each season, we develop exciting new trend-led collections that remain true to our signature style.​ 

With over 30 years of design expertise, we incorporate our brand codes and heritage house style into everything we do. ​ 

Drawing on archive prints, signature silhouettes, heritage fabrics and bespoke detailing, this handwriting underpins our house style, and reflects our commitment to exceptional, considered design.​ 

The Dune London AW24 collection is a dedication to low-key luxury and timeless design. With a focus on trend-led textures and statement hues, look out for jewel tones like our new midnight cherry red and forest green, alongside our house leopard print, hand finished detailing and timeless croc and snake-effect.​ 

From carefully sourced leathers to glossy high-shine finishes, discover directional designs and signature silhouettes stand the test of time, while updating your wardrobe for the season ahead. 

About Dune London 

Dune London is a globally renowned footwear and accessories specialist, combining premium materials with expert in-house design and craftsmanship for more than 30 years. The brand is best known for trend-led collections with timeless appeal – from everyday essentials to impactful statement pieces, #startwiththeshoes and discover inspiring styles to suit every occasion. 

About Apparel Group LLC 

Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to thousands of eager shoppers through its 2,300+ retail stores and 85+ brands on all platforms while employing 24,000 multicultural staff. 

Apparel Group has not only established a strong presence in the GCC—Bahrain, Qatar, Oman, Kingdom of Saudi Arabia, and Kuwait—but also strategically expanded its reach to thriving markets in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Moreover, the company has set clear strategies to venture into promising emerging markets such as Hungary and the Philippines, showcasing its forward-thinking approach. 

Apparel Group has curated a diverse portfolio of brands, offering an omni-channel experience. These brands, originating from the USA, Canada, Europe, Australia, and Asia, include leading names in fashion, footwear, and lifestyles, such as Tommy Hilfiger, Charles & Keith, Skechers, ALDO, Crocs, Nine West, Calvin Klein, Aéropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals. This diverse range reflects the company’s versatility and adaptability. 

Apparel Group owes its impressive growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.